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Fractional CMO & Freelance Marketing Consultant

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Available for one off projects, consultancy, speaking and training

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Held every role in marketing – Director, Sales, Strategy and Client Service. A blend of both agency and in house experience.

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At the forefront of agency awards, record breaking campaigns and client understanding.

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Latest blog posts

AI

AI Power Grid Demands Are About to Slow Down Your Tech Stack

For the past twenty years, the tech industry operated under a collective illusion: that the internet was weightless. Code lived in an ephemeral cloud, compute scaled with the click of a button, and the physical constraints of the real world…
AI

Is Sovereign AI Fracturing the Era of Global SaaS Stack?

For the past fifteen years, scaling a B2B SaaS footprint internationally was an infrastructure cakewalk. If your software stack worked seamlessly for your marketing, sales, or operations teams in London, you could deploy that exact same configuration to teams in…
AI

Auditing an AI Colleague You Didn’t Program

Your organisation is rapidly moving past the phase where employees use AI simply to draft a marketing email or summarise a meeting. Instead, businesses are deploying Agentic AI - autonomous digital workers capable of chaining multi-step workflows, calling external APIs,…
AI
The Cloud Repatriation The Future of Enterprise AI is On-Premises
AI
Frontier vs. Sovereign AI: The New Tug-of-War in B2B Tech Stack Strategy
Leadership
From Clicks to Trajectories: The New CMO Scorecard

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